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How to fix thin content

SEO1 min readFixes check word-count-thin

Pages with only a few dozen words rarely rank and often get flagged as low quality. 300+ words of useful text is the usual floor.

Step by step, with screenshots: 'Discovered – currently not indexed': what it means and what to do →

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What a passing site looks like

  • Word count: passeswarning · −2 ptseffort L

Word count

Why it matters. Pages with very little text give search engines almost nothing to rank and visitors little reason to stay. Google has no minimum word count, but a page meant to rank with under 300 words has usually left out what visitors came for.

How to fix it.
  1. Add text that answers what a visitor came for; for a product, that is the details, sizing and delivery; for a service, what happens and what it costs.
  2. Keep it in real HTML text, not inside images or loaded only by JavaScript.

Filed under Technical SEO. Copy is generated from the same catalogue that scores every report, so what you read here is what the report says.